November 9, 2008

The link economy is dead: New York Times

Yes­ter­day while I was look­ing for a link to the Chris­t­ian Sci­ence Monitor’s plan to move to a pri­mary online busi­ness, I found this topic page on NYTimes.com.

There’s. Not. One. Link. To. The. Monitor’s. Web. Site. Try it your­self at home:

 curl -s http://topics.nytimes.com/top/reference/timestopics/organizations/c/christian_science_monitor/index.html?inline=nyt-org | grep 'csmonitor.com'

I’m all for SEO-​friendly topics pages. They can and should be a great tool for news sites to aggre­gate infor­ma­tion (and rev­enue, it’s a busi­ness after all) from their site and other rel­e­vant sites on the Internet.

Any topic page about a pub­li­ca­tion, that’s on the Inter­net, that doesn’t con­tain a link to the other site has the dis­tinct aroma of FAIL.

Filed under: Journalism,Technology

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